What has five dimensions and breathes life into a branding toolbox? Motion. From logo animations to full motion identities, to social wrappings and motion templates for a consistently brand perfect appearance on all screens.
Kunskapskanalen
Mixed media
Swedish public service documentary and science tv channel Kunskapskanalen was longing for a complete redesign. The new identity exudes self confidence and invites the public to explore a curious and curated universe of fact based content. The new look stems from functional design, where the classic pegboard has been reinterpreted as a modern and welcoming dot grid for structure and guidance.
SVT
Uppdrag Granskning
The big reveal
Siding only with truth and integrity, reporting on important issues needs no special effects or make-up. It does, however, demand attention. That is why this flat yet vibrant motion identity moves in its own direction, always there to support the flow. Reality is not always pretty, but the framing can be.
Staccs TV
Dress code: Band mate
Staccs is an MTV for the 2020’s, a streaming platform for mildly to highly addicted musicologists. Swarming with legendary live performances and music documentaries it invites us to explore decades worth of footage from all genres. It's a world designed for relaxed fanboying and nostalgic treasure hunting.
Filmstaden
Opening all titles
A hundred years of cinema, a million hands holding on to seats and each other as the lights dim. Swedish cinema giant SF was changing name to Filmstaden, this change had a thousand tiny consequences — as always in the case of a rebrand — and one major one.
SVT
History of Sweden
Dust to dust
In an ambitious collaborative odyssey we teamed up with Swedish Public Television (SVT) to go ten thousand years back in time. Creating an identity solid enough to endure any tribes and traditions, agile enough to chronicle the history of Sweden in all its twists and turns — from the ice age to modern day.
Stilride
Ride the light
You probably spend way too much time wondering on how to create a clean energy powered mobility device using robotic origami (LIGHT.FOLD). We hear you and we would like to introduce you to Stilride — the future of electric bikes.
Stendahls
Stena Recycling
One long-term solution
This melting device represents the circularity made possible by Stena Recycling. Instead of watching the sea, contemplate materials turning into components and making devices scroll to the end of their days, only to be taken apart, reborn as something new. We made circularity in 16:9 with our friends at Stendahls.
BOLD SCANDINAVIA
EQT Ventures
Step into the Q
It’s risky business when you meet someone new, and they immediately invite you to a party. This scenario can lead to you shyly hovering in a rural kitchen looking for snacks. It can, however, turn into a creative design fest where you end up in love with shiny spheres. When Dallas met venture capital rockstars EQT Ventures, the latter happened.
BCW
Zyn
Sky is not the limit
Q: Can we send two people into space, just to show the strong bond that tobacco-free pouches can help form between colleagues? Would be amazing if they could sing a little. And some beautiful shots of Earth hovering in the background, please. And oh, very crisp, with an international feel to the whole thing.
A: Yes, of course.
MIPS
Minimum impact motion
Swedish tech wunderkind Mips is combining design and innovation to make the world a little bit safer. Our mission is explaining — through high-end films, explanatory animations and stills — how the Mips technology works.
Expressen TV
This just in
Right now is the only time zone for Expressen TV. An updated motion identity was needed to live up to their own standards, building on decades of speed and boldness. The core DNA of tabloid journalism is to always be first and always stay updated. The present has just been replaced.
Klarna
Your aura needs some serious animation
Did you know that screens are shining gateways to the collective mind? That’s why it’s so fitting that Klarna US wished for a mystical aura generator slash interactive art piece to bewilder guests at “The Studio by Klarna x Haus Labs” in LA.
Grandios TV
Sandvik
Ray of golden light
Swedish engineering giant Sandvik was about to introduce their new logotype and visual identity to the world. At the same time they saw an opportunity to broadcast their major shift towards digital, electrified and automated technologies to revolutionize manufacturing.
BBDO
EUROCARD
No more receipts
BBDO and Eurocard needed to get rid of some paperwork. As grandma always said: No reason not to get dramatic over administration. So, from live action in studio to explosive 3D animation, we enjoyed a few weeks of heavy shredding.
Trifilon
The new plastic
Things can change. How things are made can change. Trifilon is proving this right now in the plastics industry, helping manufacturers worldwide regroup and reform, minimizing their use of fossil materials, drastically reducing their CO2 footprint. Plastics once revolutionized the manufacturing industry, now it’s time to switch to future proof materials, like natural fibers.
SVT
DOX
A play of light
Celebrating ten years of curated documentaries, DOX requested an anniversary logo as well a brand new opening title. We presented four ideas for a motion designs employing bright lights, prisms, reveals and radical zooms. Client feedback was yes, please, all of those. Hence the result: A motion exploration through all dimensions of contrasts, colors and spacial dimensions.
Medtryck
Cold case: The missing motion ID
Just like any other industry, the printing and merchandising game has its own rules, and bending them is part of the Medtryck DNA. Styled with a fresh logo and some matching assets they were ready for choreography. Because sometimes the right thing to do is letting your merch loose.
King
Candy Crush
Sweet seasonal design wrapping
To treat players and give structure and continuity to Candy Crush events, we were asked to create a mother concept for up-coming campaigns. What could possibly be more fitting than to give the Candy Crush characters their own TV network?