Filmstaden
Opening all titles
A hundred years of cinema, a million hands holding on to seats and each other as the lights dim. Swedish cinema giant SF was changing name to Filmstaden, this change had a thousand tiny consequences — as always in the case of a rebrand — and one major one.
The mother of entertainment motion is the opening title. We were asked to perform motion surgery on the most beloved intro of all Scandinavian movie nights, when the SF cinema classic logo tune was about to be replaced. This made for a beautiful and inspiring collaboration between sound and image, it also caused a stir, to say the least, and the result was a full transplant.
Intertwined creation was the way forward. Composer and sound designer Jacob Oldenburg and his team set out to compose the new theme, or actually three, for the public to decide in a rowdy referendum. Meanwhile, at Dallas, we fired up any and all motion design ideas and softwares to create a multilayered avant-garde pixelscape for the masses.
Our Assignment
Directing
Motion design
2D animation
3D animation
Research & Development
“This has been a once in a lifetime project, without an instruction manual, putting high pressure on the team. We couldn't have had a better partner than the team at Dallas and Jacob, whose enormous knowledge, passion and respect for the mission made the journey an complete honor to lead. I am very proud of the result as well as the entire process, where we didn’t make any compromises.”
Carolin Högmyr, CMO at Filmstaden
100 years. 100 emotions.
Dallas was awarded the prestigious Red Dot Award for this project by an international jury. The category was Brands & Communication Design, in competition with more than 8 000 submissions.
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Mixed media
Swedish public service documentary and science tv channel Kunskapskanalen was longing for a complete redesign.
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The big reveal
Siding only with truth and integrity, reporting on important issues needs no special effects or make-up. It does, however, demand attention.
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Dress code: Band mate
Staccs is an MTV for the 2020’s, a streaming platform for mildly to highly addicted musicologists. The design does not joke about two deadly important things: The power of live performances and the importance of graphics. The rest is all inspirational creative cacophony.
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Step into the Q
To celebrate their five year anniversary EQT Ventures wanted to create a reel showcasing a diverse and colourful set of new Power Qs.
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Dust to dust
Creating an identity solid enough to endure any tribes and traditions, agile enough to chronicle the history of Sweden in all its twists and turns — from the ice age to modern day.
